, which served as a major reseller of kangaroo leather lace, closed its doors several years ago. Reason for Closing:

Without an official statement from founder Dylin Redling (who has also gone quiet on personal channels regarding the brand), we are left with informed speculation. Based on industry patterns and the available evidence, here are the three most likely scenarios:

This subscription service faced significant customer backlash and scam allegations in 2021 regarding unfulfilled orders and unauthorized charges.

Several long-time customers claimed the quality had dropped. They alleged that newer scrunchies felt thinner, less "plush," and frayed after a few washes. As one Reddit user posted on r/HaircareScience: "My first Oh Knotty order in 2020 was incredible. My second order in late 2021 felt like a different product—stiffer and smaller."

Then, silence. Complete and utter silence.

: The company is still active and recently refreshed its website, Shop Knotty CA , but many customers report being "ghosted" by support after placing orders.

During the post-COVID supply chain crisis, raw silk prices spiked, and shipping container costs from overseas manufacturers (likely China or India) tripled. Oh Knotty priced its scrunchies at a premium ($12–$18 each) but offered constant 40% discounts. In a high-volume, low-margin DTC model, a sudden increase in fulfillment costs can obliterate profit. The infinite sales may have been a desperate attempt to generate cash flow, but when each order cost more to ship and produce than the revenue it brought in, the company was effectively paying customers to take their product. The only way out was to pull the plug.