Despite its vibrancy, the industry faces scrutiny. The Indonesian government, specifically the Ministry of Communication and Informatics, actively monitors digital content. "Negative content" laws, often loosely defined, have led to the blocking of several creators for blasphemy or the spread of hoax (fake news). Furthermore, the pressure to produce daily vlogs has led to burnout and a rise in low-quality "copycat" content, where the same prank or lip-sync trend is replicated ad nauseam.

TV shows and YouTube series that offer comedic sketches, pranks, and light-hearted entertainment are very popular. They often feature a mix of local celebrities, comedians, and social media influencers.