These blogs were not run by corporations but by obsessives. You had blogs dedicated exclusively to obscure 1970s German progressive rock ( Krautrock Tempel ), to 90s Japanese city pop ( Neo-Tokyo Nightlife ), or to bootleg live recordings of The Smiths ( Still Ill ). The 320kbps VBR MP3 was the currency, and Blogspot was the bank.
Before the "Buy/Stream" buttons dominated our screens, the music blogosphere was a curated wilderness. Sites like Gorilla vs. Bear , Stereogum , and countless anonymous genre-specific blogs (focused on everything from Japanese Jazz to Swedish Death Metal) used Blogspot as their gallery. 320kbps+vbr+mp3+blogspot