On November 2, 2021, TikTok’s "For You" page officially surpassed human-edited playlists and curated TV guides as the primary discovery engine for entertainment content. A deep-cut scene from a 2003 indie film could trend globally within six hours. This algorithmic shift meant that was no longer defined by studios but by user behavior. Popular media became a feedback loop: the audience watched what the algorithm served, and the algorithm learned what the audience wanted.