In 2024/2025, the song reached a new peak on streaming charts during wedding season (May through October). The search for spikes every Friday night during these months.

Ed has said he wrote “Perfect” for his then-girlfriend (now wife), Cherry Seaborn. The song’s story is semi-autobiographical. He wrote it one night at his home in Suffolk, England, while she was away. He described the moment: “I was just playing the guitar and this song came… it’s about being in love.” The “barefoot on the grass” lyric comes from a memory of dancing with her late at night at his house.

But before the grand music video, before the duets with Beyoncé and Andrea Bocelli, there was the . Released on September 26, 2017, the simple waveform video on YouTube became a sanctuary for fans. Without the distraction of a visual narrative, listeners were forced to focus entirely on the craftsmanship of the song.